Sitting on Tesla through the times
2025-08-01 09:54:16
**"There must be a cool thing in life" – Zong Yi**
Zong Yi, who lived by this motto, made more than one remarkable impact in his life. From being a car enthusiast to a tech geek, from building a charging network across China to pioneering fission entrepreneurship, he has always been at the forefront of innovation. Known as the "ultimate geek" and the man who "charged north and south through China," Zong Yi is a figure who blends elegance with bold action. Sitting on a Tesla and pushing boundaries, he's not just a businessman — he’s a symbol of China’s technological evolution.
In an era defined by rapid technological change, Zong Yi found himself perfectly positioned. At 44, he embodies the spirit of China’s innovation wave that began in 1992. He started his career at Huabao Air Conditioning, laying the groundwork for future ventures. By 2002, as globalization swept across China, he founded PHNIX, which initially focused on heat pump technology. Over the years, the company thrived, growing into a major player in the global market, especially in the swimming pool heat pump industry.
Meanwhile, across the world, Elon Musk was shaping the future of electric vehicles with Tesla. But in China, Zong Yi was making his own mark. As electric cars gained attention, one key challenge remained: infrastructure. Charging stations were scarce, and building them was expensive. That’s when Zong Yi had a bold idea — to donate charging piles along a route from Beijing to Guangzhou, creating a free charging network.
His plan was simple but audacious: drive a Tesla from Beijing to Guangzhou, stopping every 300 kilometers to install a charging station. Through social media, he invited businesses to join, offering free charging services in exchange for support. The response was overwhelming. Within days, over 400 applications came in, and Zong Yi personally installed the first charging pile in Beijing’s 798 art district. The total cost? Nearly 4 million yuan.
This journey wasn’t just about promoting electric vehicles — it was a movement. Zong Yi saw it as part of his second-half-life mission: to promote green and eco-friendly transportation. His efforts sparked conversations about sustainability and paved the way for a nationwide charging network.
But Zong Yi didn’t stop there. He also pioneered a revolutionary management model called “fission entrepreneurship.†Inspired by the need for innovation, he created a system where employees could start their own businesses within the company. This approach led to the creation of seven profitable subsidiaries under Fenix. Experts like Luo Zhenyu praised it as one of the most successful cases of traditional Chinese enterprise transformation.
Beyond business, Zong Yi continued to push boundaries. In 2014, he launched the “Alive, ALife†air purifier, a product designed to revolutionize indoor air quality. Described as a “living air purifier,†it aimed to bring clean breathing to everyone. On September 23, 2014, the product was unveiled in Beijing, marking a new chapter in air purification technology.
Zong Yi’s story is more than just success — it’s about vision, courage, and the power of innovation. Whether it’s charging electric cars, building a better work culture, or redefining home appliances, he continues to shape the future.
**"September 23, breathe freely! Let the air live! Declare war on the haze!"** – Zong Yi
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