Solid wood furniture changed to "fashion" route
Solid wood furniture is deeply loved by consumers because of its natural environmental protection and durability. At the just-concluded Shenzhen International Furniture Fair, four solid wood furniture exhibition halls were crowded, which proved the popularity of solid wood furniture. What new changes and trends in solid wood homes this year? Our reporter has specially visited this.
Solid wood furniture changed to "fashion" route
New Chinese style is highly sought after
The reporter found at the exhibition that no matter from the scale of the solid wood furniture exhibition hall or from the passenger flow, the new Chinese style furniture has become the mainstream. These furnitures are mainly full of red, heavy golden yellow or fashionable mysterious black, retaining the quaint features of traditional national culture, absorbing the layered sense of Chinese furniture, elegant and grand temperament, and also combining the life of modern people. The concept, as well as the actual spatial pattern and other factors.
A designer told reporters that the previous Chinese style was symmetrical and complicated, and the furniture style was large and cumbersome, giving people a heavy feeling. Now, the new Chinese style deconstructs the original patterns, selects the standard pieces suitable for making furniture connections and decorations, and uses modern decorative techniques and ideas to express them. The graphics and paintings are elegant or fresh, bringing more people. It is sensuality, warmth and infinite reverie, breaking the more rigid symmetry. In terms of details, it combines the beneficial nutrition of foreign cultures, which is mostly manifested by linearity and fluency, highlighting another elegant style of new Chinese furniture. This new “simplification and simplification†is in line with current fashion trends. It has also brought the innovation of Chinese style furniture to a new level. The reporter also observed that a Chinese-style furniture that attracts middle-aged and elderly people has attracted many young people. It seems that this small innovation has become a key factor in the favor of new Chinese-style furniture.
Keen on the application of emerging wood
In the solid wood furniture market in recent years, logs such as ash, walnut, teak, and cherry wood are very common, and the materials of each brand are basically the same. But this year, the reporter visited several brands and found that furniture made of sea bream as a raw material is very popular among consumers and businesses. According to the salesperson, the sea carp has a hard texture and delicate texture, which is gradually loved by consumers. Therefore, some merchants first launched the jellyfish wood furniture on the basis of the original products.
The reporter also visited several other brands and found that an obvious change is that the merchants will basically introduce several series of furniture of different materials, but the main focus is different. Some merchants have introduced red oak as the mainstay because of its short growth cycle, high survival rate, and low price compared to the previous white oak, but the material properties are completely free of white oak. There is also the main push for the golden 樟, the pursuit of long-lasting products. Burmese red pear wood quality furniture also attracted a large number of people to stop to understand, a consumer told reporters, because the material of Myanmar red pear wood is comprehensive and cost-effective, so many people who love redwood but suffer from high prices will have this feeling of red pear interest. In addition, the combination of board and wood is also a major highlight of the brand furniture, mostly in European and American style furniture.
Redwood prices are still high
At the exhibition, the reporter also found that many brands that used to be export-oriented were the first to switch to the domestic market this year. A marketing manager told reporters that considering the risk of the international market is large, the return predictability is not strong. As a local enterprise, it is a solid and sensible approach to grasp the domestic market. Another obvious change is that all major brands have a wide range of materials to meet the different requirements of consumers.
The price of solid wood furniture has always been a topic of concern. When it comes to price, the manager said that the price of logs is steady and small, but this year some merchants developed high-quality but slightly lower-priced logs to make furniture materials, which was very popular at the show. The price of redwood is still high, but it does not affect people's enthusiasm. The reporter saw a large number of consumers and businesses gathered in the Redwood Pavilion.
Another sales representative told reporters that some factors such as the rising raw materials and manpower consumption in the overall market, the sales of solid wood furniture are somewhat affected, but this will not hurt the enthusiasm of the business, according to the big industry trends, flexible changes, efforts Catering to the consumer's aesthetic point of view is still profitable.
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